Alacer Corp. is the world leader in Vitamin C technology, producing more Vitamin C innovations than any other company. While others follow and try to catch up, Alacer continues to pioneer with a full line of Vitamin C products that deliver fully reacted mineral ascorbates, day and night. Since its introduction in 1978, Alacer’s Emergen-C effervescent drink mix has become the largest selling Vitamin C in the health food industry. High in Potassium, Emergen-C provides a powerful antioxidant to the 70 trillion cells in the body along with a full complement of B Vitamins and 32 mineral complexes that replenish valuable electrolytes.