Since 1971, Kate and Tom Chappell have been committed to creating products and policies which honor and sustain the natural world. They only use pure and simple ingredients from nature to create safe and effective personal care products without artificial dyes, fragrances, colors, preservatives, sweeteners, or animal ingredients.

All of their products are biodegradable and tested for safety without the use of animals. Each year they donate 10% of pre-tax profits to charitable organizations, and encourage their employees to donate 5% of their worktime to volunteer in the community! How's that for a great company?