LarenimKristin Corcoran, founder of Larenim Makeup, has been battling chronic acne since the age of 13. Being a typical self conscious teenage girl, she looked to the cosmetic industry for help with concealing her troubled complexion. To her disappointment, she found that although everything she tried covered her breakouts, by the end of the day they would be much worse.
Starting at the age of 17, Kristin worked in the natural health industry, eventually becoming the owner of a chain of natural products stores in Columbus, Ohio. All the while still suffering from acne breakouts, Kristin learned a great deal about natural products and their relation to the skin.
Then, she made a huge discovery. Kristin came down with the flu for a week, and after not wearing makeup for this time, her face was clearer than ever. She researched makeup and ingredients, and found that talc, which is the basis of most makeup, expands the pore wall and is similar to asbestos in structure. She also found that oil free is designed to appeal to the trusting majority who don't understand that some of the man-made oil substitutes are even worse for one's skin. Most importantly, though, she learned there's an alternative - mineral makeup.
Larenim mineral makeup combines a precise blend of minerals including zinc and mica, the complexion of any person wearing it will be improved. They don't stop there, though. Based on the amount of damage Kristin feels that conventional make-up can render upon the skin and the ridiculous amount of time women must put into reversing this damage, she wanted to bring to market a make-up that actually improves the state of the skin every time an individual applies it.
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