Robert Bienaimé, visionary perfumer. When he created his eponymous brand in 1935, Robert Bienaimé was already a perfumer recognized by his peers for his innate talent and undeniable know-how. A chemist by trade, he was to prove himself one of the most gifted noses of his generation. Revived in 2021 and committed to more ethical cosmetics, Bienaimé favors ingredients of natural origin and the most sustainable materials. Faithful to the heritage of Robert Bienaimé, Cécilia Mergui follows in the footsteps of the brand's founder, to whom she has great admiration and respect. Her ambition? To continue to bring to life the splendor of the House Bienaimé by infusing it with a touch of modernity.