The small soap and candle business that William Colgate began in New York City early in the 19th century is now, more than 200 years later, a truly global company serving hundreds of millions of consumers worldwide. Throughout this history, Colgate people and Colgate values have been at the heart of our success. Colgate manufactured the first toothpaste in a tube in 1896; it had previously been sold in glass jars since 1873. Their three fundamental values--Caring, Global Teamwork, and Continuous Improvement--are part of everything they do.
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