Lakrids by Bülow

For more than a decade Lakrids by Bülow has been on a mission to make the world love liquorice. Born into a family of entrepreneurial spirits, Johan Bülow always knew that he wanted to create something special. He threw his passion and attention into liquorice – a Scandinavian favorite that he felt was underappreciated and deserved to be taken seriously. With a variety of classic and unique flavors, Lakrids is a brand that encourages fun exploration and tradition.

For more than a decade Lakrids by Bülow has been on a mission to make the world love liquorice. Born into a family of entrepreneurial spirits, Johan Bülow always knew that he wanted to create something special. He threw his passion and attention into liquorice – a Scandinavian favorite that he felt was underappreciated and deserved to be taken seriously. With a variety of classic and unique flavors, Lakrids is a brand that encourages fun exploration and tradition.

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