There are certain companies that are unquestionably a part of 20th century Italian history. Imagine Florence in the year 1843: it was in the center of this town onn that elegant street Via Tornabuoni, right in the shadow of the splendid dome designed by Brunelleschi, that Manetti & Roberts' long adventurous history began. Today the company produces personal care product brands such as Neutro Roberts, Borotalco, Fiori Roberts, Acqua alle Rose, Chlorodont, Chilly, Galeffi, and Brioschi.